DRAFTY

TV COMMERCIAL

DRAFTY - TV COMMERCIAL

ASSISTANT PRODUCER

TV Commercial for the pay day loan company - Drafty. A fun creative shoot getting a dog to talk.

The techniques pioneered for the B&Q Christmas Campaign (B&Q Xmas Humans) were once again used, but on a more furry character this time.

My name is James Dearden and I’m a Producer / Filmmaker and Graphic Designer. My passion is for engaging content and finding a harmonious balance between playful yet provocative media. I am a creative problem solver at my core, with a hand in all things online, corporate and commercial, striving to present beautiful stories with powerful imagery.

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